Monday, February 14, 2011

Have you met Amy?

Sunday, Feb. 20th 4-6:30 pm
Are you a buyer? Have a sustainable shopping venue you want to promote? A new exhibit or collaboration your store is about to launch? Then come meet Amy DuFault, Fashion Editor of EcoSalon, (the web's #1 sustainable site for women), and give her an earful. DuFault will be on hand from 4-6 at NOW's cocktail party and ready with pad and paper to take notes, your card and any funny story you want to tell her.

News and Updates...

Saturday, Feb. 19th 4-6:30 pm
Were you a fan of last season's Project Runway? Then come meet the winner. Gretchen Jones, designer and EcoSalon fashion columnist of "My Designer Life," will be on hand at The Now Showcase cocktail party from 4-6 to talk about anything you deem sustainable. About to launch her first collection since her PR win, Jones will have look books on hand to show.

Friday, February 11, 2011

eco-chic . eco-smart . eco-sexy

EcoSkin A collection of chic, modern styles in soft, luxurious fabrics created by an environmentally responsible production process (

"commitment and devotion to eco-sexy fashion"

Deborah Lingquist Environmentally conscious couture and ready-to-wear apparel that incorporates a mix of “reincarnated” and new Earth-friendly fabrics, specifically known for its vintage cashmere (

"Its not enough for us to be happy, everyone has to be happy".

Creem Sustainably-produced active wear inspired by their soft and luscious fabrics


"Sustainable Apparel"

Chem Line Vintage-inspired and classically tailored women's collection using sustainable and organic textiles and materials (

"A natural love story"

Andy Lifschutz Artisan-style jewelry incorporating raw elements such as reclaimed metals, wood, bone and stone (

We love...

A.D.O. A line of comfortable clothing designed for the active woman using the Indian tradition of natural herb dyes (

NOW Showcase Featured Brands

“Last season, NOW Showcase drew over 600 visits from U.S., European and Asian buyers,” says NOW Showcase Co-Founder Raina Blyer. “We’re building on that success to continue to grow and accommodate more brands while nurturing returning designers, demonstrating the green movement’s rising prominence within the fashion industry.”

NOW Showcase Featured Brands Include:

Adie and George Collection of flowing eco knits made from soft color dyes of plants indigenous to California (

Eco-Fashion Trade Show NOW Showcase Returns: Gathering Sustainable Fashion, Accessory & Beauty Brands Under One Roof

New York City, February 3, 2011NOW Showcase (, the United States’ premier ethical trade show, is gathering together the most exciting and cutting-edge environmentally focused fashion, accessory and beauty brands at their 6th semi-annual event in New York City. NOW Showcase creates an intimate and personal platform for designers to collaborate and combine resources, permitting them to collectively forward their sustainable brands through this unique eco-fashion trade show, held February 19-21 at the Terminal Building (651 West 27th St).

NOW Showcase is the launch pad for new ideas and a new breed of design. All participating designers are aligned for the show’s conscious credo and forward style, employing environmentally conscious practices or sustainable materials. Buyers and retailers will be given the opportunity to see the newest in progressive, independent, environmentally conscious, locally produced, fashion, accessory and lifestyle brands between the hours of 10 a.m. to 6:30 p.m.

To further facilitate interaction and valuable networking, this year’s show will provide breakfast on-site 10 a.m. – 12 p.m. daily for all designers and buyers, as well as cocktail hours from 4 – 6:30 p.m. sponsored by Gypsy Tea and Fair Vodka. Sustainable fashion designer Gretchen Jones, winner of Project Runway season eight and writer for EcoSalon will host the cocktail hour on Saturday. Amy DuFault, Fashion editor for EcoSalon will host the cocktail hour on Sunday, February 20th at which Default will be interviewing buyers to get their thoughts on the collections for her blog.